The Stats Are In
How do we know consumers love LTOs? These numbers speak for themselves.
- 49% had an LTO in the past 2 weeks**
- 47% of Millennials and Gen Zs visit just for LTOs**
- 39% want more offerings that feature a combo of flavors**
3 Gallon Seasonal Flavors
Attract new traffic and upsell more ice cream by offering seasonal flavors that consumers love. Our selection of Blue Bunny 3 gallon flavors enhances your menu with popular limited time offers year-round.
Why do seasonal ice cream flavors work?
Seasonal flavors are the #1 purchasing driver behind LTOs.* Not only do they offer unique tastes to help customers celebrate with ice cream year-round (like cinnamon during fall), seasonal flavors also increase traffic since they're only available for a short time—like the seasons!
Our 360 LTO Strategy
Generate more traffic and make the most of LTOs with our 3-step strategy.
- Establish Seasonal Flavors: Every season gets something new and unique.
- Create Extreme Recipes: Extreme recipes provide consumers with a more memorable ice cream experience, harder to replicate at home.
- Develop a Social Media Campaign: Generate buzz online by encouraging users to share photos.
Our 360 LTO strategy keeps the spotlight on your featured 3G flavors year-round, both driving traffic and building a stronger online presence.
Make Seasonal Flavors Extreme
Take your seasonal flavors to the next level with our extreme menu recipes. Bright, over-the-top desserts have the wow factor that younger consumers frequently share online. 37% of Millenials and 31% of Gen Zs post pictures of striking desserts on social media.***
From shakes to ice cream sandwiches, our extreme desserts and treats attract more consumers and boost profitability.
*Technomic Flavor Trend Report 2018
**Source: Datassential: The Flavor Experience, The Language of Love 2018
***Technomic, 2018.